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and I empower women executives, entrepreneurs, lawyers and creatives to embrace their innate potential and have the confidence to live life on their terms.

Powerfully. Passionately. On purpose.

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About: About Me


I want you to soar beyond your expectations and limitations, discovering the innate potential within you.

I want you to stand tall in your authenticity, embracing every facet of your being with self-love and acceptance. 

I want you to ignite the fire within. Unleashing your inner strength and passion to create a life filled with purpose and fulfilment. 

I want you to walk through life with resilience, strength and determination.

I want you to be the author of your narrative. 

I'm here to cultivate a safe and nurturing space , where you can explore your deepest desires and fears.

I'm here to walk alongside you and cheer you every step of the way.

I'm here to challenge you to embrace discomfort as a catalyst for growth and transformation.

I'm here to be your biggest cheerleader and celebrate your victories no matter how big or small.

I'm here to empower you to amplify your voice and presence and lead with authenticity and purpose.

About: Text


About: Text


About: Text
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Wife, adoptive mum, ex-lawyer and now accredited and experienced therapist and coach who always believes everything will work out for the best.

Since 2017, I’ve been working as an accredited transformational therapist and NLP Master coach. My superpower is empowering my clients to believe they have all the power within them to radically change their lives for the better and then help them get there.  

At the age of 27, I was an equity partner in a London law firm. However, I never allowed myself to enjoy the moment. I felt an imposter. I lacked self belief and felt unhappy and unfulfilled.

Fast forward a few years, now married, I left my legal career and London behind and went to live a simpler life in Marrakech, Morocco. But if there is one thing in life that is certain, there will always be challenges wherever you are. I experienced the isolation of living in a different culture far from my family, workplace bullying, a diagnosis of Stage IV endometriosis, rounds of IVF and subsequent miscarriages and the sudden loss of my father. It was during this time that I came face to face with a harsh truth; I had no roadmap for resilience and was ill-equipped for what was happening in my life. It was only through discovering that the power to change and transform one's life lies within that I felt in control again. 

Through what seemed like adversity at the time, I discovered my purpose and passion empowering women to transform their lives for the better. I'm also the adoptive mum to our amazing son Zak and since 2019 we now live on the beautiful Jurassic coast in Dorset.

About: About Me


About: Text

I was struggling with low self esteem, low motivation and feeling like a failure. After working with Annabella, I saw the world through a different lens. The realisation that I am free of the past, I am strong and capable and able to control my own behaviour and mind was seismic. I have found my voice and self worth. I have tried a lot of different modalities but this is the most rapid, effective and life changing one. It is like being in the same body but with a freedom you cannot anticipate before you work with Annabella. 10/10 highly recommend.

Katrina, Paris

I approached Annabella for help with my relationships, confidence and anxiety. Annabella was amazing throughout. She made me feel very comfortable. The results were great! I felt significantly transformed immediately after my first session. I was calmer, more confident and less anxious and valued myself. I would highly recommend Annabella to anyone who is struggling with anxiety or confidence issues affecting their personal and professional lives.

Bhavisha, London

About: Testimonials
Water Lily

“Whether it was as a lawyer in London or in my position as Vice President on the board of a charity for disadvantaged women in Marrakech, advocating for women has always been a priority for me. Only now, I also empower women to do it for themselves.”

Annabella Zeiddar

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