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It's time to lead boldly by overcoming self-doubt and perfectionism for good.

Guiding ambitious leaders and entrepreneurs to ditch imposter syndrome once and for all and lead authentically and impactfully.

 

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Is THIS you?

 

  • Do you feel trapped in a cycle of self-doubt, even though your achievements prove you're both capable and successful?
  • Is your voice going unheard in meetings because fear and hesitation hold you back from sharing your ideas?
  • Do you shy away from taking risks that could propel you forward?
  • Are the relentless demands for perfection leaving you exhausted and disconnected from your own needs?
  • Does it feel like others are moving forward effortlessly, while you're stuck watching from the sidelines, unsure how to catch up?
  • Do you find yourself replaying every interaction with colleagues and clients, worried about whether you measured up?
  • Is the weight of overwork, self-doubt, and perfectionism taking a toll on your well-being, leaving your health neglected?
  • Are your relationships strained as you struggle to find the time and energy to devote to them?
  • Are you denying yourself the financial rewards that come with the roles that you're fully capable of achieving but hesitant to pursue?

Just imagine...

waking up each day with a deep sense of clarity and calm, knowing you’re equipped to face any challenge head-on.

In our work together, you’ll quickly unlock a level of confidence you may have only dreamed of — but more than that, you’ll reclaim your sense of self and power.

Using my powerful Success SHIFT Coaching System, you’ll unravel the mental roadblocks that keep you in a cycle of doubt and over-preparation. No more hiding your voice in meetings, holding back ideas, or staying on the side lines.

Instead, you’ll lead with purpose, knowing your worth, and feeling authentic in every interaction.

I know how it feels because I was once you. That first hand experience allows me to guide you through the nuances of high-stakes environments with empathy and precision.

My techniques are tailored not just to improve your mindset but to provide real, practical shifts in how you show up. In real time. So without having to commit hours of your time to change.

Through our work together, you’ll gain balance and resilience, freeing yourself from stress patterns that impact your health. You’ll approach your career with confidence, opening doors to new roles and financial rewards. And as you embrace your authentic self, your relationships will deepen—both professionally and personally—enhancing every area of your life.

How We Can Work Together

Three paths to explore:

1:1 ONLINE COACHING 

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1:1 ONLINE TRANSFORMATIONAL HYPNOTHERAPY 

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MOROCCO RETREAT '25

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Hi! I’m Annabella, a transformational coach, master NLP coach and clinical hypnotherapist. I work with clients at an unconscious level to heal their body and soul from the inside out so they can live a life of power, presence, and purpose.

 

READ MY STORY
Annabella in a London street standing and looking down to her left.

WHAT MY CLIENTS SAY...

 

Layla, Boston

It's not an overstatement to say I've done a complete 180 since working with Annabella. I had achieved extraordinary success in my corporate career but I was on the verge of burnout. I'm now in a new position that supports my life values and allows me to travel and move forward with my pro bono mentoring work. Annabella combines competency and compassion and empowers her clients to be the best version of themselves. I would highly recommend her.

Caroline, London

I wanted to work on some issues related to low self esteem and lack of direction because it made me feel weak and anxious. I had tried CBT, and EMDR which had benefits but required repeated and long sessions. Working with Annabella is very smooth and doesn't feel overwhelming and is very quick. I now have self belief and confidence and I have seen improvements in my personal life as well as my career. To me it is a game changer. Annabella has compassion and understanding and I felt heard and supported throughout. 

Dawn, Paris 

I wanted to feel I was deserving and worthy of my life and experiences and to progress further. Immediately after my work with Annabella, I felt energetic, at peace and ready to conquer more in life. Annabella is an amazing coach. She articulates feelings and emotions very well and is so full of wisdom.  Working with her will literally change your life and I never say this about anything.

A video testimonial by Bianca Barratt, UK

Bianca is a Vogue and Sunday Times journalist who was struggling with productivity and time management due to sleep issues, particularly her night time routine. She talks about what it was like to work together and the changes she's experienced in just a handful of sessions.

 

I'm inviting you...

on a journey that transforms the way you feel, lead and ultimately succeed. Whether that's your focus is on one area of your life or more than one. As an experiences and seasoned NLP coach and hypnotherapist with a background in leadership, I know first hand the challenges of feeling like you’re ‘faking it’ while striving to achieve more.

I help high-achieving men and women in demanding professions, like law and corporate as well as entrepreneurs with their own businesses, who are tired of second-guessing themselves and ready to claim their space with confidence.

Through experiencing bespoke techniques from NLP and hypnotherapy, you'll break down the barriers of self-doubt and imposter syndrome, enabling you to take bold action, lead with authenticity and enjoy your success fully.

You’ll gain practical tools to manage stress, align your strengths and values with your goals, and unlock new levels of potential in every area of your life—career, health, and relationships. 

You'll not only be seen as a leader but feel it deeply, and enjoy the fulfilment, impact, and self-assurance that comes with it.

This is your invitation to lead your life on your terms, with support from someone who truly understands your journey and has a proven plan to get you there.

A Video Testimonial by Natalie A, UAE

Natalie is the owner of a yoga studio in Abu Dhabi and she recently experienced my 7 week coaching breakthrough program.  Here she shares the impact it has already had on her and her business in just a few weeks.

 

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